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Marketing Asian places : attracting investment, industry, and tourism to cities, states, and nations
Marketing Asian places : attracting investment, industry, and tourism to cities, states, and nations
Detailed Information
- 자료유형
-
단행본
- ISBN
- 0471479136 (cloth : alk. paper)
- KDC
- 326.18091-4
- 청구기호
- 326.18091 M345
- 서명/저자
- Marketing Asian places : attracting investment, industry, and tourism to cities, states, and nations / Philip Kotler ... [et al.]
- 발행사항
- Singapore : Wiley & Sons (Asia), 2002
- 형태사항
- xiii, 443 p : ill., maps ; 24cm
- 주기사항
- Authors: Philip Kotler ; Michael Alan Hamlin ; Irving Rein ; Donald H. Haider
- 서지주기
- Includes bibliographical references and index.
- 일반주제명
- Place marketing Asia
- 일반주제명
- Industrial promotion Asia
- 일반주제명
- Investments, Foreign Asia
- 기타저자
- Kotler, Philip.
- 가격
- ＄34.95
- Control Number
- hycl:54863
MARC
008031107s2002 si ab 000a eng■020 ▼a0471479136 (cloth : alk. paper)
■035 ▼aKRIC08148520
■040 ▼a211063 ▼d211063
■056 ▼a326.18091▼24
■090 ▼a326.18091 ▼bM345
■24500▼aMarketing Asian places▼battracting investment, industry, and tourism to cities, states, and nations▼dPhilip Kotler ... [et al.]
■260 ▼aSingapore▼bWiley & Sons (Asia) ▼aNew York▼bWiley▼c2002
■300 ▼axiii, 443 p▼bill., maps▼c24cm
■500 ▼aAuthors: Philip Kotler ; Michael Alan Hamlin ; Irving Rein ; Donald H. Haider
■504 ▼aIncludes bibliographical references and index.
■650 0▼aTourism▼zAsia
■650 0▼aPlace marketing▼zAsia
■650 0▼aIndustrial promotion▼zAsia
■650 0▼aInvestments, Foreign▼zAsia
■7001 ▼aKotler, Philip.
■9500 ▼b＄34.95
■990 ▼a오두원▼b오두원
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