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Event design yearbook 2011/2012
Event design yearbook 2011/2012
상세정보
- 자료유형
-
단행본
- ISBN
- 9783899861464
- 언어부호
- 본문언어 - eng본문언어 - ger
- KDC
- 326.144-5
- 청구기호
- 326.144 B422e
- 저자명
- Beier, Jörg.
- 서명/저자
- Event design yearbook 2011/2012 / introduction by Jörg Beier and Georg Stark.
- 발행사항
- Stuttgart : AVedition, 2011.
- 형태사항
- 213 p. : col. ill. ; 31 cm.
- 기타저자
- Stark, Georg.
- 가격
- $89.00
- Control Number
- hycl:78244
- 책소개
-
- The first yearbook for live communication
- Trends and highlights in event design
- Around 30 international events
How can a stirring, original and gripping event be presented in a staged setting? What kind of marketing event awakens the interest of customers, employees or exhibition visitors alike? Answers to these and many other questions about live communication are provided in the new Even Design Yearbook!
Around 30 international examples show multi-facetted solutions for extremely different tasks in the following categories: Corporate, Employee, Public, Exhibition and Consumer Event. The design and the dramaturgical process are demonstrated by texts, many illustrations and plans. Supplementing the practical part, theoretical articles on the psychology of brand presentation and on sustainable event marketing round off the book.
The participating agencies in 2011/12: Apostrophy’s, ARNO Design, ATELIER BR?CKNER, Atelier Markgraph, BBDO Live, Blue Scope Communications, Braunwagner, CE+Co, CREATORS concept & media, dan pearlman, flora&faunavisions, HAGEN INVENT, insgl?ck, jangled nerves, Jung von Matt/Alster, Jung von Matt/relations, LIGANOVA ? The BrandRetail Company, Milla & Partner, Mutabor Design, Schmidhuber + Partner, Siegelwerk, Uniplan, visuarte, VOK DAMS.
MARC
008120316s2011 gw a 000 0 eng d■020 ▼a9783899861464
■035 ▼a(KERIS)BIB000012554255
■040 ▼a211063▼d211063
■0410 ▼aeng▼ager
■056 ▼a326.144▼25
■090 ▼a326.144▼bB422e
■1001 ▼aBeier, Jörg.
■24500▼aEvent design yearbook 2011/2012▼dintroduction by Jörg Beier and Georg Stark.
■260 ▼aStuttgart▼bAVedition▼aLondon▼bSpringer [distributor]▼c2011.
■300 ▼a213 p.▼bcol. ill.▼c31 cm.
■7001 ▼aStark, Georg.
■950 ▼b$89.00


