자료유형  

단행본

ISBN  

9780060893514 (hardcover)

KDC  

325.7 25

청구기호  

325.7 S487p

저자명  

Serrats, Marta.

서명/저자  

Point of purchase / Marta Serrats.

판사항  

1st ed.

발행사항  

New York : Collins Design, 2006.

형태사항  

253 p. : ill. ; 30 cm.

가격  

$45.00

Control Number  

hycl:82205

책소개  

Imaginative and inspirational, Point of Purchase is an essential resource for creating striking and innovative exhibition and store displays.

This book showcases a variety successful point of purchase displays that look great, use retail space efficiently, and drive sales. It presents a wide range of formats, dimensions, styles, and a whole visual language that is used to entice the customer into the purchase.